Check out this incredible project. I got to contribute my essay “Directing Intelligence” to the inaugural issue of WE ARE. In it, I explore why human imagination and creative judgment matter more than ever in the age of AI.
In Directing Intelligence: Why Imagination Will Be the New Creative Currency, my essay for the first issue of WE ARE, I look at how imagination, taste, and a clear creative direction help us make something meaningful with these tools.
WE ARE brings that conversation into print. It's a 170-page magazine about creativity, craft, and culture, conceived, designed, and produced by Versus. Something to spend time with and keep.
The first issue, ART AS BRAND, features Mark Mothersbaugh, Paul Scheer, Carlos Gonzalez, and creative voices from Disney and Tennis Channel. It explores where artistic expression, commerce, and culture meet.
Check out the launch film below:
See the original Versus announcement on LinkedIn, and read more about WE ARE and the first issue at shots.
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